Do not forget to post a link to your website or blog on your social network profiles. If someone hears about your products on a social network, they will need to have access to more information and see what you use as a storefront before they can decide to buy anything. Go to twitter.com and create an account if you haven’t already. Be creative with your bio and make sure you include your website link. This could be a blog or a splash/squeeze page. Twitter features a vast community of users.
Bloggers can use this networking tool to do effective viral marketing. Suppose, you want to announce an upcoming content on your blog; you can make it go viral within a matter of minutes by sharing the information on Twitter. As you post an update about the event, your followers get to know it and (if they find it valuable), they spread it among their followers. Sharing of information in real time in this way can really make it go viral, attracting large volumes of traffic to your blog.
2) Online video – This medium is quite possible the best one on the planet to connect with prospective chiropractic patients. People get to see you, look in your eyes, and establish rapport BEFORE setting foot in your office. YouTube http://wearesocial.net/blog/2012/04/monday-mashup/ (http://wearesocial.sg/) is the big video sharing website where you’ll want your videos, however, there are dozens more communities where you should upload them. 4) Twitter – Very few chiropractors have tapped into the power of this microblogging platform.
It allows you to monitor conversation real time. Twitter also has an awesome search function where you can search what’s happening now by certain keywords. Anyone who knows me is well versed on my approach. I always do the opposite of what I am told as the acceptable way of doing things. Sure, many times I fall flat on my face, but once I dust myself off I realize and am struck by how malleable I have become when it comes to thinking out of the box. Twellow is a great online Twitter search directory – a kind of yellow pages for Twitterers.
It allows you to proactively find people by searching for by categories and subcategories already created for you. These categories and sub can help you drill down into the industries or interests of the Twitter community.