2) Online video – This medium is quite possible the best one on the planet to connect with prospective chiropractic patients. People get to see you, look in your eyes, and establish rapport BEFORE setting foot in your office. YouTube is the big video sharing website where you’ll want your videos, however, there are dozens more communities where you should upload them. Anytime you take http://www.brandchannel.com/home/Post/2012/06/08/Chinese-Consumers-Fear-Buying-060812.aspx (workintelligent.ly) an action on Pinterest, an email is sent to that person.
It’s such an easy way to get exposure for your chiropractic office if done right. The terrain of the blogosphere has changed radically. Governments and big business have homed in. Blogs are now a focus of social media marketing and sales pitches. microblogging via Twitter the current big thing. For some the blog has lost its innocence and with it much of its charm. For others, blogging presents all sorts of opportunities, from democratizing journalism to flogging goods. Anyone contemplating starting a blog today would do well to get a grip on how different – and how difficult – successful blogging is now.
1) Google+ Local (formerly Google Places) – This is the maps section when you go online and do a geographical search for any business or speciality. It’s free, but it brings some of the best and most qualified traffic to your chiropractic office. Some have called it the most valuable real estate on Google for small business owners, period! Pick One. Often, it’s good to pick just one microblog and stick with it. That way, you gain familiarity with the site, you gain a following, and you work the system well.
5) Pinterest – This relatively new image sharing network has exploded. Chiropractors can use it to search out local people in their city to friend and connect with. The great thing is that internet users still like getting notifications from Pinterest, as opposed to Facebook. With SEO, you need to be consistent, as your competitors are probably trying to rank their website high on Google, too. Make sure your website has the appropriate on-page factors as well as off-page ones. Link-building is important to the overall SEO process, too.