A 2007 Nielsen report entitled “Trust in Advertising” showed that people trust referrals from their friends and other customers far more implicitly than one-way company messaging. Fundamentally, people don’t care what a company or brand thinks, they care what their friends think. Twitter is right now the most popular place for microblogging. Facebook is the next popular social network medium and works pretty much like Twitter. The biggest difference is in the lingo.
What makes Twitter so popular is the fact that Twitter has developed a language and a world of its own. It is important it is to know if you are tweeting, a tweeter or if you are Twitterpated. Retweets are good and tweeples are peoples. Twididiots are really idiots. Twaring is caring. Use an URL shortener to keep the link size to a minimum so that you leave as many of 140 http://en.wikipedia.org/wiki/Microblogging_in_China; http://wearesocial.sg/blog/2012/01/social-asia-tuesday-tuneup-11, characters available for your message. I personally use budurl because it is free, it does an excellent job at shortening any kind og URL and, if you register on the site, you can keep track of any link, looking at how many people clicked on it.
The idea of twitter is to get as many “followers” as you can, the idea being that the more followers you have, the more traffic you can drive towards whatever your website may be. This isn’t always the case, however. Some people use twitter to keep in touch with friends or to make new ones. The whole point of twitter, when you break it down, is to communicate with other people. Because you only have 140 characters in which to state your message, you have to make what you say relative to what you want people to hear.
In other words, don’t waste the space that you have in which to send a message. 5) Pinterest – This relatively new image sharing network has exploded. Chiropractors can use it to search out local people in their city to friend and connect with. The great thing is that internet users still like getting notifications from Pinterest, as opposed to Facebook. Untweeps: Untweeps is an application that allows you to unfollow “stale followers.” These are the folks who don’t tweet enough.
It will list your followers who haven’t tweeted in the last 30 days and then you can unfollow them…who wants to follow a tweeter who doesn’t tweet? Not me. These twitter tools are just the tip of the iceberg when it comes to how to leverage Twitter as a social media tool. There are literally hundreds of Twitter applications now on the Internet You should definitely be aware of them and understand how to best leverage them in your business.