Time-zones – if you have buddies in foreign countries, you may want to consider posting at a time when the vast majority of your friends are awake for maximum coverage. For instance, I live in the United Kingdom however I have a number of friends on the east coast of America. Posting at about 5pm GMT will mean my pals in the good old US of A will see the status at midday, their time. If you’d like, you can follow Mark Richt (@MarkRicht) and Pete Carroll (@PeteCarroll) on Twitter.
Just don’t expect them to follow you back. The communication from both coaches has been mostly a one-way street, but for rabid fans of the sport, sometimes that’s all they need. Yammer helps flatten companies in the sense that it allows information to flow more freely. But you don’t have to be a flat organisation to use Yammer. One of the features that we rolled out after launch was ‘groups’. So you can create a group for your department, your team and just have private conversations within those groups.
That the company can ultimately decide who gets to see that information is a very important part of it as well. What is this new fad called Twitter, and why are so many people talking about it? Twitter is a type of social networking microblogging service in which a subscribed user has 140 characters to say what they have to to the rest of the world. Often referred to as a way of sending a “text message to the world,” Twitter has grown in popularity over the past year to the point where even celebrities are using it.
Additionally, news stations such as Fox and the Today Show regularly mention Twitter in their broadcasts. According to Reuters, the next year’s VOLVO championship will start the new season like PGA Tour Championship, and only last year’s championship to compete. By then, VOLVO Championship race in Dubai in 2012 will be among the first match race. If you attend any events or trade shows it’s a good chance to update your followers in real time about any interesting news or opinions.
Again, this fosters good relationships and trust. Use an URL shortener to keep the link size to a minimum so that you leave as many of 140 characters available for your message. I personally use budurl because it is free, it does an excellent job at shortening http://brandchannel.com/home/post/2012/08/24/The-Week-in-China-Coke-Brands-On-Weibo-300-KFCs-Starwood-Skis-Xiaomi-HTC-and-a-Homemade-Lamborghini.aspx any kind og URL and, if you register on the site, you can keep track of any link, looking at how many people clicked on it.