http://wearesocial.sg – http://wearesocial.sg/blog/2012/01/social-asia-tuesday-tuneup-11/. Now is the best time to stop all those campaigns that generate poor sales or don’t work at all. This way, you’ll have more budget and time to those that convert to profits. Twitter, a microblogging service that answers the question “What are you doing right now?” is the latest social networking craze to sweep the nation. Both Richt and Carroll have recently joined the service and interested fans can check up on both head coaches by subscribing to their individual Twitter feeds.
A strong brand is valuable because it ultimately changes the behavior of your market. This, as we all know, will lead them to buy more frequently, be willing to pay more and in some cases your clients and users will recommend the brand (you) to friends. Pick One. Often, it’s good to pick just one microblog and stick with it. That way, you gain familiarity with the site, you gain a following, and you work the system well.
Once you have grasped your motivation, then your desire to solve and exploit an opportunity are forthcoming. This, of course, will fall in the right place and is part of the process when “creating” your brand. Lastly the strategy, which we call your expertise: knowledge and understanding (technical, procedural, and intellectual) of what you do. Twellow is a great online Twitter search directory – a kind of yellow pages for Twitterers. It allows you to proactively find people by searching for by categories and subcategories already created for you.
These categories and sub can help you drill down into the industries or interests of the Twitter community. Wikipedia broadly defines social media as the use of electronic and Internet tools for the purpose of sharing and discussing information and experiences with other human beings. Kagan sums it up nicely saying “social media is people having conversations online”.